PeoplePerHour is one of the best freelance websites for businesses to find skilled workers in a wide range of fields. Your proposal is one of the most important things that can help or hurt your chances of getting a good work, whether you are a seasoned freelancer or just starting out. Writing a strong and well-thought-out proposal shows off your abilities and experience, as well as your professionalism and understanding of what the customer requires.
This post will show you how to write a professional and appealing proposal for PeoplePerHour that will win. When you want to distinguish out from the competition, every detail is important, from comprehending the project brief to giving a clear timeframe and price.
Knowing how important a strong proposal is
A good proposal is your first chance to impress potential clients, and in the competitive world of PeoplePerHour, that first impression is important. The first step in gaining the client’s trust is your proposal. It should show that you have the expertise they need and that you are a trustworthy professional who wants to collaborate with them. A bespoke proposal indicates that you know what the client wants and that you are the ideal person for the task.
Clients often get a lot of proposals for the same project. Because of this, your proposal needs to stand out by getting people’s attention, showing off your skills, and convincing the customer that you are the best person for the job.
Step 1: Get a full understanding of the project brief
Make sure you completely understand the project brief before you start preparing your proposal. Pay close attention to the client’s needs, the scope of work, and any special instructions when you read the project description. This will help you make your proposal fit the client’s needs better.
Clients may sometimes provide you more information or tell you what they want. These guidelines can have a big impact on the tone and direction of your proposal, showing that you really understand the project.
If you don’t understand something in the project description, don’t be afraid to ask the customer for help. This proactive approach will indicate that you are serious and pay attention to details.
Step 2: Write a unique introduction
Start your proposal with a personal introduction after you know what the project is all about. Don’t use general statements like “I am a professional freelancer.” Instead, talk directly to the client about what they need and show how your talents match what the project needs.
For instance:
“Hello [Client Name], I understand that you’re seeking for someone who is good at [particular skill], and I am sure that I can assist you reach [client’s goal] because I have worked on [similar project/skill].
A personalized introduction indicates that you really read the project description and aren’t just sending out the same old proposals. It also connects you with the client, which is quite important in a crowded field.
Step 3: Show off your skills and experience that are relevant.
After your introduction, you should focus on talking about your talents and experience that are relevant to the job. Now is your chance to show the client why you are the best person for the job. Be clear about what you accomplished in your last job. Instead of claiming “I increased traffic for my clients,” be more specific and state “I increased organic traffic for a similar client by 30% in three months.”
It’s crucial to connect to your portfolio, relevant case studies, or other work examples that show how good you are at what you do. This physical proof will enable the client see how good your job is.
Tip: Make sure your examples fit the project you’re working on. If the project is about web development, show off your web development talents by showing off similar projects.
Step 4: Pay attention to what the client needs
It’s crucial to show off your skills, but it’s just as important to pay attention to what the client requires. Let the client know that you are dedicated to fixing their unique difficulties and that your skills directly address their pain spots. For example, if the client wants to revamp their website, tell them how your knowledge with web development can make their site work better, be easier to use, and perform better overall.
For example:
“I see that you want to redesign your website so that people who use it on their phones will be more interested in it.” I can make sure that your site works perfectly on all devices because I have experience with responsive web design.
You show that you aren’t just giving them a one-size-fits-all answer by concentrating on their individual demands.
Step 5: Give a clear and organized proposal
Make sure your proposal is easy to understand and well-organized. Use bullet points, subheadings, and short paragraphs to break it up into smaller, easier-to-read parts. A proposal that is well-organized is not only easier to read, but it also makes it easy for the customer to find the information they need right away.
You can follow this simple structure:
Start by personalizing your greeting and talking about your qualifications.
Experience and talents: List your talents and experience that are applicable.
Approach and Solution: Tell the client how you plan to fix their problem.
Timeline and Pricing: Give a clear, realistic timeline and prices that are in accordance with the market.
In conclusion, say again that you are interested in the project and ask the customer to talk more.
Step 6: List the things that make you stand out as a seller (USPs)
What sets you apart from your competitors? Unique Selling Points (USPs) are the things that make you stand out from other freelancers on PeoplePerHour. Make sure to point out what makes you different, whether it’s your ability to fulfill tight deadlines, your wide range of skills, or your great communication skills.
For instance:
“I take pride in getting my work done ahead of schedule.” I finished a website makeover a week before the deadline for my last job. This provided my client more time to look it over and give me feedback.
By talking about your USPs, you may show the client that you are not simply another freelancer but the best person for the job.
Step 7: Be Clear About Your Prices and Timeline
It’s really important to be clear about the timeline and the price. Clients like freelancers who are honest about how long a job will take and how much it will cost. If the project is big or hard, make the timeline easy to understand by breaking it up into clear chunks. For example:
Step 1: Research and design (two weeks)
Phase 2: Development (3 weeks)
Step 3: Testing and delivery (1 week)
Also, make sure your price is fair and competitive. Make sure that your prices match the amount of work and the level of skill needed. Being open about your pricing lets people know what to anticipate and develops trust.
If your price is greater than others, make sure to explain why by talking about the worth of your job and how it is different from others.
Step 8: Finish with a strong call to action (CTA).
A powerful, appealing call-to-action (CTA) should be at the end of every proposal. A solid call to action (CTA) makes the client want to do something, like set up an interview or talk more about the project details.
For example:
“I’d love to talk more about your project and see how we can work together to reach your goals.” When would be a good time for you to call?
Make sure your CTA is specific to the job and that the client can easily get in touch with you.
Step 9: Get in touch again
Don’t be hesitant to send a courteous follow-up message if you don’t hear back from the client after a few days. A follow-up shows that you still care about the project and want to help. Be polite and professional in your communication, and ask if they need any more information.
Advice: Make your follow-up brief and to the point. A short note like “Just checking in to see if you had any more questions about my proposal” will do.
Step 10: Check your proposal for errors
Always read over your proposal before you hit “send.” If your proposal has grammar issues, typos, or strange wording, it could decrease your chances of getting the job. Before you send in your proposal, use tools like Grammarly or ask a coworker to look it over.
Tip: Read your proposal out loud to find any mistakes or strange phrasing that you could have overlooked while revising.
In conclusion, the strength of a winning proposal
It takes time and work to write a good proposal for PeoplePerHour, but it’s worth it in the end. You will have a far better chance of getting good jobs if you make your presentation more personal, focus on the goals of the client, and show off your skills. Always follow up if you need to, and make sure your proposal is clear, succinct, and professional.